Worklife

Ramblings about workplace culture, life in Japan, and then some.

Perception is reality”

Nov 28, 2004 23:09 pm / Add a comment

I was read­ing tompeters.com, “Cur­rent Cool Friend Inter­view”, and Lou Car­bone is talk­ing about how Ray Kroc under­stand­ing emo­tional needs of cus­tomers.  Car­bone is talk­ing about mar­ket­ing, but it applies for peo­ple in gen­eral.  For most of us, most of time, “per­cep­tion is real­ity”.  It is so about work­place design.  It is so about how a com­pany treats its employee. 

Most com­mon per­cep­tion I run into lately is:  The com­pany don’t care about me, because it doesn’t  want me hang­ing around at the office.   It doesn’t under­stand my need to feel that I belong some­place in phys­i­cal sense.

As a mat­ter of fact, most of the time, the com­pany does care.  But here it is:  “per­cep­tion is reality”.

 

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